10 Pitfalls to Avoid in Business

Just last night I was reading a customers website The Esquire Project and came across some an interesting article that I think you’ll enjoy.

It hit home with me and maybe you too.


1. Not showing appreciation for those who support and patronize you.

(The little things that go a long way: A thank you letter, an honest compliment, volunteering a service or getting a small gift for those that have been instrumental in helping you can go even further in your relationships.)

2. Taking advice from the wrong people.

(it’s relevant to listen to what other may have to say, but be cautious as to what you will apply from those who don’t have the results that what you want, those who have nothing to win or lose from your results and those who simply want to share their theory instead of real-world solutions.)

3. Getting into “tongue wrestling” matches.

(There’s no reason to try to prove or defend something when you are stable in who you are and what you do. Think about it, if you told someone your name and they didn’t believe you, would you feel that you need their approval to prove that you name is indeed your name? You wouldn’t because you know that it’s a fact. Don’t let others words permit you to question your own value.

4. Feeling too high and too low from others words.

(If your primary validation comes from positive words then you leave yourself at the mercy of others to feel good about what you are doing. At the same time, you can feel to low when they do not tickle your ears. Kind words are nice, but take them fairly and equally with words that aren’t what you always want to hear.

5. Measuring your success against others strengths.

(The only person that you have to compare yourself too is the person that you are at present developing into the person that you are designing. Don’t let your confidence and belief shrink from looking at what others do have and what they have accomplished. You have our own rewards waiting for you.

6. Associating the value of your business with the cost of investment.

(Since the Internet especially gives us opportunities to use little money but potentially high income, we may neglect to view our enterprises with less importance then we should. Don’t think “I would only be losing $500 dollars if I doesn’t work.” Think “I’ll be earning 500,000 when it does work.” You don’t just run a business or just have a website. You own a profit producing, socially influential slice of the web that will impact your own life, your family’s for generations to come and those in your community that need what you have to offer.

7. Neglecting to get and stay on a personal growth program.

(Either you are growing or you are dying. Nothing remains the same. No matter how far you have come or far you are, you will always have a need to build yourself up more. Focus on a few key things that you need at the moment to get better in and devote appropriate time towards making those practices and habits apart of your daily living.

8. Being indecisive; taking too long to develop your action steps.

(Planning is great, but you cannot allow yourself to just read, think and ponder. You have to get out there and try something without allowing doubt to creep in. Find some sort of emotional reason to do something and go for it. You can always fix things later. You can win by default with this formula Take some Action + get some feedback + change what’s necessary to have the results you want x have some faith = Achieving Success!

9. Taking too long to develop a system.

(The acronym for system is Save Your Self Time Energy & Money. S.Y.S.T.E.M. A system is a strategy or process that you use to permit you to earn predictable results. Think of McDonald’s. They have a system that is so predictable that teenagers can manage one of their operations. You have to try a few things to see what will work, but if you create a simple method that starts with attracting business and leads to sales and referrals, you will do much better then haphazardly landing upon success.)

10. Giving up right before the good part.

(Don’t quit before the callous. Success happens when opportunity meets preparedness. Remember that as long as you are doing all that you can to receive, then you will in due time. In like manner, you cannot deceive yourself in believing that you are ready to have something that you aren’t ready for. If you want to be a public speaker and you have a small budget to buy some dress shoes but instead choose to buy a different Smart-phone just for entertainment purposes, don’t fool yourself! You may be less serious then you need to be.)

Written By: Waymon Brown. Creator of theesquireproject.com. For more information on bookings, services and general questions or comments email info@theesquireproject.com


1 Comment (Click here to leave a comment)

  1. Mark Moses

    Hi Chris!
    I saw your post on Ryan Holiday’s site.
    I gave special attention to your suggestion to:
    “If you’re looking for a real world case study (small business) on how we applied all of these systems in our business and the campaigns behind it – I’d be more than happy to share.”
    If you do get an invitation from Ryan, please ping me!
    I’d love to read it!
    If not, an extensive blog post on your case study, on your site, would also be cool.

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